Integrated Digital Marketing: Digital Brand Management
Integrated Digital Marketing: Email Marketing
Integrated Digital Marketing: Digital Strategies for Success
Integrated Digital Marketing: Reaching Consumers – anywhere
Integrated Digital Marketing: Mobile Marketing
Your User is Everywhere
Optimal customer contact is both varied and target-oriented
The digital world is characterised by its boundless diversity. Some of your customer groups will react to video streaming, others to the traditional banner or a simple embedded link. Others will respond well to a classic email.
Your advertising activities target many goals, among them successful branding and sales, the acquisition of new customers as well as the retention of existing ones. Various avenues are on offer: you might like to adapt a TV ad for the Internet or you might have a website for which you would like to attract more attention with the help of banners and flash applications. Or else you might have a great range of interesting products that specific customers need to be able to locate effectively through product search engines.
Whatever your goals and means: we take care of your comprehensive media planning. This includes all relevant negotiations with marketers, the production of contents and – a unique bonus – we optimise your campaigns at all times.Take complete control of your digital marketing and achieve optimal performance.
With Exelution as your digital lead agency.
Media convergence: TV, print, web
Effective cross-linking of various media => maximal exploitation of target group potentials.
Your users watch television, read magazines and surf the Internet every day. Adapt user behaviour and habits to reach customers on a variety of channels. A greater quantity of contact points increases the effectiveness of your marketing activities dramatically. Recall values and sales will demonstrate the value of this approach.
We will consistently fine-tune your digital activities in accordance with an integrated campaign concept.
The magic is in the mix: during the airing of your TV ad, we will also place it on the Internet. We will pick up users during their research process with the help of search engines and ensure they repeatedly encounter banners and advertorials with your messages.
As always: we guarantee complete control over costs and consistent result checks as well as the transparency expected by customers of Exelution!
GAIN CUSTOMER LOYALTY
Any users allowing you to inform them about your products and services are extremely precious.
We tailor your concept for the generation and expansion of an effective mailing list, taking into account the following crucial questions:
- Which paths to your customers will really work?
- How much should one new email address cost you?
- What clusters can work for you?
- What databank management will be needed?
Naturally, the success of your newsletter marketing will be made transparent to you at all times through our ‘Exelution Client Center’, which is at your service online.
Tap into our inside knowledge when it comes to the number 1 tool for customer retention: an individual emailed newsletter.
Maximise on your e-newsletter’s full potential rather than cutting costs in the wrong places. Neglecting customer segmentation will lose you the chance of truly profitable, personalised contact, resulting in significant loss of revenue and/or customer loyalty.
We offer you a comprehensive newsletter package – including every step from the initial concept to the final product.
KNOW THE ROPES – BEFORE YOU GET STARTED!
The Internet offers no end of advertising possibilities. Allow us to present you with a bespoke Internet strategy based on well-founded analyses, on our broad range of experienced from over the past 14 years and on conclusive simulations.
What is possible online – what is not? How can I make profitable use of the Internet, even if I do not intend to sell online? How big a role should the Internet play in my marketing mix? What kind of budget should I invest into which channel?
Our concepts and analyses will quickly provide you with keen awareness of your company’s potential. Which avenue promises success – and which should you steer away from?
No need to learn things ‘the hard way’. Rely on a tailor-made Internet strategy instead. With Exelution as your reliable and competent partner.
Many means of contact – one path to success
Your user is active across a range of digital channels
Target-oriented customer contact – and complete cost control. We cover all digital marketing avenues and harmonise your campaign across these channels to achieve an optimal mix.Successfully in business since 1999, we offer state-of-the-art technology and superb online marketing competency as both advertiser (Tchibo Online Marketing) and as marketing agency – guaranteeing the most profitable use of your advertising budget.Take complete control of your digital marketing and achieve optimal performance. With Exelution as your digital lead agency.
Conception & optimisation.
Across channels!
EXELUTION – YOUR DIGITAL LEAD AGENCY
OPTIMAL CONCEPTS AND EFFICIENT CONTROL OVER EACH CHANNEL. TAILORED TO YOUR NEEDS.
Profit from our experience and competencies. We will design your bespoke Internet strategies and marketing concepts for digital media. Which channels promise the greatest success for you? Would retargeting pay off? And what about post-view tracking and campaigns?
We operate any type of digital campaign. From SEO to SEM/SEA and affiliate marketing, from product search engines to banners, video streaming and the creation of iPhone and iPad apps. Moreover, your existing customers will be provided with target-oriented newsletters.
Our technology permits perfect and completely flexible integration into your existing systems, be it web tracking or information from background systems (e.g. genuine new customers, returned purchases). Our bid management for the area of SEM has been developed over years with the help of empirical data and the most modern algorithms – and currently counts among the best systems on the market.
Since we have complete confidence in our methods, we offer SEM/SEA services exclusively on commission basis, giving you the most convincing guarantee for significantly enhanced profits!
We will carry out your online vision and competently support every aspect of your digital marketing.
Flexible and powerful!
OUR TECHNOLOGY PROVIDES PERFECT CONTROL OVER YOUR ONLINE MARKETING.
Years of experience meet with technical excellence. Our technology provides us with high precision tools for the fine-tuning of all your campaigns. We are able to integrate each tracking system and data source from follow-on systems (e.g. purchase returns, information on genuine new customers) into our ‘integrated digital marketing suite’ (IDM suite).
This high-performance system profits from our extensive experience over the past 11 years and is our answer to the need for perfect control over marketing campaigns. Be it SEM, SEO or video streaming – any form of advertising can be integrated, operated and optimised with its help.
We have complete confidence in our skills and services. That is why we are able to offer you SEM purely on commission basis. Get in touch with us now!
Go Global With Exelution
INTERNATIONAL EXPERIENCE
Profit from Exelution’s competency and experience in centrally controlled global marketing. We are perfectly equipped for the global operation of campaigns across languages and nations.
In the role of advertiser we have already extrapolated customer perspectives in 9 different countries (Tchibo and its subsidiaries) – in the role of marketing agency across Europe.
As a client of Exelution, you will reap the substantial benefits of central control over activities in various countries, whilst also achieving optimal localised marketing with the help of native speakers.
Reaching users on the go
Your consumers are constantly on the move. iPhone, iPad, Android apps and mobile browsers make contact possible anywhere and at any time of day.
The Internet travels with your customers. Search requests can be started on a mobile phone, ‘Around me’ uses Google entries to show users facilities and services in their vicinity, Apps for iPhone, iPad and Android pave the way to the advertising future.
This is your opportunity to bond with users on a constant basis – with the right set of tools.
Which channels hold the greatest potential when moving beyond ‘traditional’ Internet marketing? Let us help you explore your best options to reach users in target-oriented fashion.
Whatever your goals and means: we manage your mobile presence. With individual apps and the avenues of mobile Internet marketing.
